Produced in English and Spanish, this campaign introduced the iconic “5-2-1-almost none” graphic for Nemours’ daily prescription to fight childhood obesity: five fruits and veggies, only two hours of screen time, one hour of exercise and almost no sugary drinks. The package included the logo printed on a pull-out piece of unique material that uses static electricity to cling to any surface without adhesive. Parents love it because kids get a simple, graphic daily reminder that helps shape good habits.
