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![Branding for Delaware Business Organization](https://malishpagonis.com/wp-content/uploads/2020/01/dpp_branding_business_card.jpg)
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Delaware Prosperity Partnership is focused on making Delaware a global magnet for investment and talent, and a source of game-changing enterprises and technologies. Its programs are many and varied but its sole focus is one place on the map: Delaware. When M&P designed DPP’s new corporate identity, we started with a symbol that evokes a location pin on a map, with the organization’s initials subtly suggested within it. The striking, intense color palette of blue (visionary, imaginative) and orange (bold, expressive, socially involved) visually emphasizes its mission—and its methods.